TACO TAMIX is a re-branding project for the well-known South Los Angeles taco stand, capturing the cultural energy of LA’s late-night food scene and the essential role street tacos play in the city’s nightlife. The project includes a series of magazine spreads, a refreshed food-truck concept, and select merchandise, all unified through a vibrant visual language that reflects the brand’s lively, after-party identity. The work reimagines Taco Tamix as more than a taco stand—positioning it as a social symbol of community, flavor, and the spontaneous spirit of Los Angeles.